Google's "Glass" Takes to the Runway

Google's "Glass" Takes to the Runway

CFDA President and the most powerful woman, according to Forbes, in fashion (#33 to Wintour's rank of 51), Diane Von Furstenberg always attracts the "creme" to her fashion shows. For her Spring 2013 line that premiered Sunday afternoon at NYC's Mercedes-Benz Fashion Week, DVF called upon Google to make her fashion statement: the "Glass."

Google co-founder Sergey Brin and DVF

Glass is a Google product that has been in the tech rumor mill for about two years. The New York Times derisively described Glass as "look[ing] like something from “Star Trek,” with a tiny camera built into the frames and a little bitty monitor in the corner for all those people who are not satisfied looking at the world solely through their hand-held devices. Supposedly, they can give you directions to the nearest Starbucks."

Glass, as the rumor mill rightly had it, is akin to a hand-free smartphone; the single-glass frame operates accordingly, allowing you to do things like record video and receive text messages: “You can [record] video, still [images], get text messages — reply to them and things like that,” Brin said. “We have hundreds of ideas, we just only have so much time to implement them now.”

The product won't be out until next year and is said to be priced at $1500. In this new "marriage of fashion and technology," DVF's line played second fiddle to the Glass on the runway. DVF's line complimented and not clashed with the product. 

Just wait til they make the Glass in faux-leather.